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A Roaring Success at Explore

Adventure travel specialist Explore showed its wild side this week by digging out its yellow and black stripes in anticipation of International Tiger Day. 
Every year on 29 July, organisations around the world give global attention to the preservation of tigers. The international event stems from a summit of animal welfare organisations in Saint Petersburg in 2010, at which a pledge was made to promote the protection and expansion of wild tigers’ habitats - and to gain support through awareness of tiger conservation. 

As part of it commitment to responsible tourism and in honour of the tigers it admires on its tours, the 100 staff at Explore’s head office in Farnborough dug out their fancy dress costumes yesterday and arrived at work dressed in full tiger attire. As a result of the fancy dress day Explore will be presenting a cheque to the Born Free Foundation, which it has supported for a number of years, on Monday 29th July - International Tiger Day.  

Explore Managing Director Ashley Toft says a sterling effort was put in by all staff in support International Tiger Day. “Shockingly, there are only around 3,200 tigers left in the wild.  Responsible tourism is - and always has been - one of the driving principles of Explore. We care deeply about travelling in a way that positively impacts the people, wildlife, places, and environments we visit – and this of course includes protecting the tiger”. 

He continued, “To show our support, staff dressed in tiger suits, masks, ears and tails and one staff member even hand-painted over 20 tiger faces. Through voluntary donations, we raised £205 for the animal welfare and conservation charity, the Born Free Foundation - a great effort by all.”

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